Our proprietary machine learning algorithms analyze 100+ variables to score every lead 0–100, ensuring you only invest in high-intent, verified clients ready to hire.
Every lead is scored instantly as it's submitted using our AI algorithms
We analyze over 100 variables across 17 categories to determine lead quality
Our AI reads and evaluates uploaded documents to assess case strength
Advanced bot detection and identity verification eliminate fake leads
We analyze every lead across 17 comprehensive categories using machine learning algorithms trained on millions of legal inquiries
Comprehensive evaluation of case type, category, and complexity indicators
Location-based scoring using state, county, city, and ZIP code data
Natural language processing reads uploaded documents to evaluate case strength
AI estimates potential case value and settlement probability
Behavioral analysis determines how urgently client needs representation
SMS verification and identity checks ensure real, contactable clients
Beyond the visible scoring factors, our AI analyzes additional confidential Trust Control variables that prevent system manipulation and ensure lead authenticity. These hidden signals help us identify genuinely high-intent clients while filtering out low-quality inquiries.
Geographic consistency, proxy detection, IP reputation
Mouse movement, scroll depth, form fill speed, session analytics
Day/time patterns, seasonality, response timing, submission trends
Story coherence, credibility scoring, exaggeration detection
Multi-factor authentication, duplicate prevention, bot detection
Our AI combines multiple models: a conversion model predicting if the lead becomes a client, a case value model estimating potential revenue, and fraud detection systems. The final score ranges from 0-100, with higher scores indicating verified, high-intent clients ready to hire.
Our comprehensive system analyzes 11 more category groups
Fault clarity, evidence quality, defendant profile analysis
Policy limits, coverage types, insurance company data
Similar case outcomes, attorney success rates, ROI predictions
Medical treatment analysis, hospitalization, permanent disability
Call duration, sentiment analysis, voice confidence scoring
Traffic channel analysis, keyword intent, campaign performance
Join thousands of attorneys who trust Jurory's AI-powered lead quality system to grow their practice with verified, high-intent clients.